LinkedIn for Creators

More tools.

More ways to create.

The purpose of this campaign was to inspire more member engagement on the LinkedIn platform by encouraging creators to create more content. The goal was to showcase the latest LinkedIn creation tools while giving guidance on best practices to help them reach and grow their audiences.


LinkedIn for Creator Tool Guides

Helping Creators choose the right content format for their content. LinkedIn offers many creation tools to inspire,
these one-sheeters, were developed to help Creators discover which format is ideal to boost engagement.

 
 

Microsite for creators

This site features every LinkedIn tool creators can use to post engaging content — as well as recommended creators who inspire rising stars with demonstrations of their favorite posting tools.

 
 

Intro Video

Shows how to use analytics to help creators understand what content performs the best.

 

Email series

 

T-shirt for top creators

 

Mythbusting social templates

We created customizable templates for LinkedIn to answer frequently asked questions that might prevent creators from posting. The templates were then posted on LinkedIn using the Documents tool which made them easy to read and engage with.


 

Creator Accelerator Program

This intro video asks creators to apply for the program which offers creators a financial incentive, mentorship, and opportunities to reach more people.

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